Three national prom labels are stocked in a town of roughly a thousand people. Broxton had 1,060 residents at the 2020 census and covers about three and a quarter square miles of Coffee County, and Kay’s Bridal & Prom carries Alyce Paris, Clarisse and Johnathan Kayne — all three list the shop on their official retailer locators. That combination is the whole reason the address matters. Gowns from those designers usually mean a drive to Valdosta, Tifton or Macon. Here they are eleven blocks from a PK–5 school.
Little Avenue West is a short street. The shop sits at 203A. Broxton-Mary Hayes Elementary, which enrolls about 300 students in pre-K through fifth grade, is at 102 Little Avenue West — the same street, a few doors down. US 441 runs through town and connects Broxton to Douglas, the county seat, in a straight shot; State Route 268 starts at that US 441 junction in Broxton and runs northeast toward Snipesville. If someone is coming from Ambrose, Nicholls or West Green, that is the road network they are already using.
Who this shop actually dresses
Coffee County School District serves Ambrose, Broxton, Douglas, Nicholls and West Green. Its comprehensive high school is Coffee High in Douglas — the Trojans, maroon and white, 1,324 students in 2023–24. That is the practical reality of prom shopping out here: one big high school for most of the county, one prom, and a dress list that circulates fast. A shop nine miles up the road from Douglas rather than in it is a real advantage when the goal is not showing up in someone else’s gown.
The store works both ends of the school year. Its own Facebook posts have promoted Johnathan Kayne homecoming styles in the fall alongside the spring prom collection, and its business description lists children’s formalwear, shoes, jewelry and accessories in addition to prom and bridal. Directory listings also put it in the formal wear rental and sales category.
Before making the drive
Documentation on this shop is thin and inconsistent, which is worth knowing in advance. Online directories circulate more than one phone number for it, and one listing still shows an older Broxton address on South Alabama Street. Posted hours vary between sources. The number on this page matches the one on the shop’s own social pages, and calling ahead is the reliable move — a single-location store in a town this size does not always keep the same hours in July that it keeps in March.
What is confirmed
- Alyce Paris, Clarisse and Johnathan Kayne, each verified through the brand’s own retailer locator
- Address: 203A Little Ave West, Broxton, GA 31519
- Bridal and prom under one roof, plus children’s formalwear and accessories
Not confirmed, and therefore not claimed here: how long the shop has been open, its size, its price range, or how many gowns are on the floor.