Southern Posh is the kind of business a county seat the size of Baxley needs: one storefront on South Main Street that can handle the dress, the tux and, if the family ever needs it, the whole wedding. Its formal side, which the shop calls Southern Posh Couture Formal, is the part prom shoppers care about.
At Southern Posh Formal, we believe that every occasion deserves a touch of glamour and style.
That line opens the formal section of the shop's website, which lists dresses for prom and homecoming first, then pageants, mother of the bride and other special events, and the homepage adds quinceañeras to the mix. For an Appling County junior, that means prom shopping can start downtown instead of on a highway.
Prom shopping on Main Street
The shop promises a wide range of dress options and sizing choices, along with what it calls a dedicated customer service team ready to help. That is what a small-town formal shop does best. You get help from people who live here, know the calendar and probably know which weekend the Appling County High prom falls on before you do.
The bigger advantage for prom couples is the tux counter.
Families from Jeff Davis High in Hazlehurst, Bacon County High in Alma and Toombs County High in Lyons shop Baxley too, and downtown Baxley is an easy place to park and spend an afternoon on a fitting. Families anywhere in this stretch of southeast Georgia know the value of a formal shop that is close to home.
Owner Sheree Griffis also runs the wedding and event planning side of the business, which explains the bridal couture section and the planning consultations on the website. For prom shoppers, though, the formal racks and the tux rentals are the reason to visit.
Planning a prom visit
A little planning makes a small-shop prom trip go further. Go early in the season, when the racks are fullest and there is still time for alterations before prom. Bring your prom shoes, or at least a pair with the same heel height, so the hem can be judged properly. If your date needs a tux, bring him along and settle the colors while the gown is right there in the fitting room. Jim's Formal Wear rentals need measurements and lead time, and prom weekend is the busiest of the year for every rental counter in the state.
It also helps to know your budget before you walk in. The staff can steer you to the right racks faster when they know the range you are working with, and it keeps the try-on session focused on dresses you would actually buy. Bring a friend or a parent whose opinion you trust, and plan on an unhurried afternoon downtown.
Southern Posh questions
Does the Jim's Formal Wear counter on South Main rent or sell?
Both. Southern Posh offers tux rental and purchasing through Jim's Formal Wear in store.
What occasions does the formal side cover?
Prom and homecoming lead the list, along with pageants, quinceañeras, mother-of-the-bride dresses and other special events.