Tonawanda, NY · Est. 1941

T. T. New York

Started as Taglis Tailor in downtown Buffalo, so prom gowns get fitted where they're sold

Alterations availableDress registry
Prom sizes carried
0–30
Year the dress boutique opened
2001
Year it moved to Niagara Falls Blvd
2024

TT New York was a Buffalo tailor long before it sold a single gown. The business started as a tailor shop and only later filled a showroom with gowns, and that history is the best reason to shop here. Since February 2024 the store has been in its own renovated storefront on Niagara Falls Boulevard, right across from the old Boulevard Mall site, on the Western New York stretch of Route 62 where the Tonawanda and Amherst shopping lots run together.

A tailor shop first, a dress shop second

The TT in the name stands for Taglis Tailor, the name the business started under.

  1. 1941

    Taglis Tailor dresses business professionals in downtown Buffalo

  2. 1993

    Jimmylee Steinfeld takes it over and turns it toward custom design

  3. 2001

    TT New York opens as a dress boutique, with the tailoring shop kept on site

  4. 2011

    Steinfeld and his partner Ashley launch Motivator, a shapewear line built to sit under formal dresses

That order of events still shapes a visit. Alterations happen in the same building, by the same shop that sold you the gown, which matters more for a floor-length prom dress than almost anything else on a store's feature list.

Steinfeld also designs a house line, Jimmylee Designs. The store describes its service as one-on-one. Expect the person helping you to have real opinions about fit, because fit is where this business started.

What is on the racks

Hundreds of dresses stay in stock, in sizes 0 to 30, according to the store, which gives more shoppers a real chance to try on in their own size. Labels on its designer list include:

  • Clarisse, in its Prom, Private Collection and Couture lines
  • Jasz Couture and Tiffany Designs
  • Amelia Couture, Jessica McClintock and Nox Anabel
  • Fiesta Fashion and Poly USA
  • Jimmylee Designs, the owner's own house line

Its site labels it Buffalo's prom dress shop, and prom is the center of the floor.

  • Homecoming, pageant and quinceañera

    Gowns for the other dances of the school year

  • Bridal and mother-of-the-bride

    A smaller side of the business

  • Near the gowns

    Jewelry, purses, shoes, gloves and shawls, so accessories need no second stop

The other prom-season tool is the store's Event Tracking System.

Our Event Tracking System makes sure you are the only one in your dress at your event.

That promise is the store's. In practice, you register your dress against your school and event, and the store makes sure nobody else at that prom buys the same one. Have it logged before you leave the counter.

Ken-Ton, the Tonawandas and the Amherst schools

Niagara Falls Boulevard is a natural trip for the Ken-Ton district's Kenmore East and Kenmore West, for Tonawanda and North Tonawanda high schools, for Cardinal O'Hara in the Town of Tonawanda, and for Sweet Home, Amherst and the Williamsville schools just to the east. The store's stated reach is Buffalo, Western New York and beyond, which is what on-site tailoring and a rack that runs to size 30 tend to pull.

TT New York prom basics

Does TT New York do alterations?

Yes. Custom alterations are done on site, by the tailoring side of the business, so fittings happen in the same shop where you bought the dress.

What sizes does the store carry?

Sizes 0 to 30, with hundreds of dresses kept in stock rather than ordered in.

How do I make sure nobody else wears my dress?

Ask to register it in the Event Tracking System when you buy. The store logs your school and event so the same style is not sold to someone else going to your prom.